Pricing

One subscription. No invoices per change.

Hosting, updates and continuous improvement are included. You pay for what the system builds, not for hours.

Pricing

Build and publish free. Pay to stay in Google.

Spin up your whole site with the agent for free. Upgrade when you're ready to publish, and let it keep improving itself.

Founding offer: the first 50 accounts get Grow for €299 a year, locked for life.

Save 34% with annual billing · 50% more credits
Free
€0 €0 free forever free forever

30 credits / month

Try it on a real site.

  • 1 site
  • AI Site Builder
  • Free previews and publishing
  • Your own .fwrd.digital address
  • Connect your own domain, 90 days in Google
  • Up to 10 pages
Start building
Grow Most popular
€44 €29/mo €44/mo billed annually, incl. VAT billed monthly, incl. VAT

€299/year as a founding member

450 credits / month

300 credits / month

Go live and keep improving.

  • 5 sites
  • Everything in Free
  • Stays found in Google
  • Unlimited pages
  • A site that improves itself
  • Unlimited sites
Get started
Pro
€88 €57/mo €88/mo billed annually, incl. VAT billed monthly, incl. VAT

1,200 credits / month

800 credits / month

For agencies & heavy use.

  • Everything in Grow
  • Unlimited sites
  • Over 2.5× the credits of Grow
Get started

Custom

Multiple brands, an agency, or something bespoke? We'll build a plan around it.

Contact sales

Credits are fuel for the agent: every chat turn uses some. A question is usually about 2 credits, a small edit 2 to 5, a new page about 10. Previewing and publishing are free.

Hosting included · No setup fee · Cancel anytime · Unused credits roll over, up to 2× your monthly amount. · One site on Free, up to five on Grow; Pro runs an unlimited number.

Always included

Everything's included. No extra invoices.

On Grow and Pro you pay one fixed price. No hosting plan, no plugins, no hourly billing.

01

Tech handled

  • Hosting, HTTPS and security Fast on Cloudflare's global network, with a certificate on your own domain.
  • Your own domain Connect your domain in a few minutes. Pay yearly and a new .com domain is free for the first year.
  • Nothing to maintain No WordPress, no plugins. Nothing to update or patch.
  • Every version kept Published something you regret? Restore an earlier version in one click.
02

Win customers

  • Findable on Google Sitemap, metadata and structured data are built in. We register your site with Google Search Console for you.
  • Forms with spam protection Enquiries land in your inbox and your dashboard. Bots get stopped.
  • Analytics and cookie banner Google Analytics is ready from day one, with a proper cookie banner. Your numbers are in your dashboard.
  • A site that improves itself Switch on the weekly check and the agent suggests changes based on your Google data and enquiries. You approve the bigger ones.
03

Worry-free

  • New pages with AI Ask for a page and the agent builds it. Unused credits roll over, up to 2× your monthly amount.
  • Claude connection Run your site from Claude: create pages, check your numbers and publish, in plain language.
  • Privacy and cookie policy Ready from the start, matched to what your site actually tracks.
  • No risk No setup fee and cancel anytime. Not happy? Get your first subscription payment back within 30 days.
Savings calculator

What does your current site really cost you?

Pick what you have now. The amounts are filled in with average prices; change them to match your situation.

What do you have now?

Your costs (adjust freely)

Your saving after three years

€4,926

What you pay now, per year
€1,990
FWRD Grow, per year
€348
Start free

An indication based on average prices. FWRD Grow billed annually (€29 a month), hosting included.

Where do these amounts come from?
  • Hosting: shared WordPress hosting costs roughly €5 to €25 a month; a managed or agency server costs more.
  • Maintenance: agencies charge roughly €25 to €150 a month for updates, backups and monitoring.
  • Plugins: a paid plugin such as Yoast SEO Premium, WP Rocket or Elementor Pro costs roughly €50 to €100 a year. We use €65.
  • Changes: a small change by an agency is usually billed as about an hour, at €75 to €110. We use €95.
Frequently asked

Still curious? Talk to us.

Feel free to send your question our way, or join the community and ask around. We're happy to help.

Join our Communityhey@fwrd.digital
What exactly are credits?

Credits fuel the AI. You only spend them when the system actually works: a new page is about 10 credits, a text edit or a question in the chat about 2. Previewing and publishing are always free. Unused credits roll over, up to 2× your monthly allowance.

Can I cancel whenever I like?

Yes. No setup fees. Cancel whenever you like; your plan then runs until the end of the month or year you already paid for. Annual billing gets you a lower monthly rate and 50% more credits.

What's included in the free plan?

A complete AI-built site of up to 10 pages, live on your own .fwrd.digital address, with 30 credits per month to edit. Enough to see if it fits. On Free you can switch on Google indexing for 90 days, free; Grow keeps it on and adds unlimited pages.

Can I use my own domain?

Yes, on every plan, Free included. Connect your existing domain in minutes, SSL certificate included. Being found in Google: free for 90 days on Free from the moment you switch it on, after that with Grow. No domain yet? Start on a free .fwrd.digital address and connect one later.

Can I run multiple sites on one plan?

Yes. Free covers one site. Grow runs up to five sites on one account, and Pro runs an unlimited number. Multiple brands or an agency? Talk to us about a Custom plan.

Start free. Upgrade when it clicks.

Start free

Where are you now?

Pick what fits best. Not listed? Choose something else.